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Why Ireland for media investment

  • From animation to adtech, content and creativity, platforms and publishers, Ireland is a fertile ground for media, digital, gaming and more

  • Calling the disruptors: tap into a hive of doers, thinkers, storytellers, makers, creators and innovators

Source the skills you need to make your investment in Ireland a success

Connect with us

Source the skills you need to make your investment in Ireland a success

Connect with us
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Rich diverse ecosystem

Ireland is home to a broad range of digital consumer and business companies, from social media giants, cutting-edge software houses and games developers, to online retailers, AV production studios and entertainment companies.

  • 1st for national culture open to new ideas (IMD)
  • 18% of IDA Ireland clients work in the media/business/digital sector
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Incentives and support

Avail of a wide range of supports for inward investment in digital and online content, such as the new Digital Games Tax Credit or Section 481 that incentivises film and TV, animation and creative documentary production in Ireland.

  • Globally significant tax reliefs of 32% on eligible projects
  • Financial incentives and industry supports for innovation and R&D
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Digital flourishes here

With its track record in attracting operations of leading technology multinationals, Ireland is the ideal location for the new wave of digital disruptors creating world-class content and customer experiences.

  • 9 of the top 10 US technology and software companies are in Ireland
  • Industry-focused research centres offer talent and collaboration opportunities
Business Deal Handshake

Talent lives here

Ireland can rightly claim to be the most dynamic economy in the EU. We have its youngest population (33% aged 25 or less) and one of its most diverse – not to mention the most flexible and adaptable.

  • First in the world for labour productivity (OECD)
  • Superior attainment rate for third level education vs EU (55.4% vs 39.4%)
Team Idea

Talent thrives here

Tap into high-quality talent right across Ireland. The high quality of life, together with a thriving digital and media sector, makes us a magnet for talent beyond our shores. And as an EU member, we avail of unrestricted access to a labour force of 250 million people.

  • Ireland ranks 1st globally for attracting and retaining talent
  • Flexible work permit regulations for non-EU citizens

Ultimately, what you want is a geography where you can build an office that has broad market coverage. For a company going into Europe, Ireland has the lowest cost to set up a business, with a broad pool of talent from across the EU

See similar companies in Ireland

LonelyPlanet
Lighthouse Studios
Yahoo!
BrownBag
Agora
Black Shamrock
Rent the Runway
Boulder Media
Bloomberg
Reddit
ebay
LinkedIn
Airbnb
Oculus
Google
Storyful
Shutterstock
Meta

Success Stories: Hear from leaders calling Ireland home

A proven path

See all Success Stories
TikTok
Autodesk
Toast
HPE
Salesforce
Diligent
TikTok’s Rapid Rise in Ireland

TikTok’s Rapid Rise in Ireland

Its strong pool of skilled and diverse talent, booming digital and technology sector, and rich heritage of arts and culture, make it such an attractive base for a platform that prides itself on being an inclusive home for creative expression

Software leader relocates its EMEA HQ to Dublin

Software leader relocates its EMEA HQ to Dublin

We selected Dublin because of its global business environment, talent, ability to support European languages, excellent long-term cost structure, and quality of life for employees. Dublin is a vibrant, multicultural and creative city. These qualities align well with our brand and culture and we think Dublin will be a great fit for us.

Irish operation has become a strategic global engineering hub

Irish operation has become a strategic global engineering hub

Toast originally chose to invest in Ireland largely for its concentration of high-level technical capability; over the last several years, we’ve come to reap so many more benefits from our strategic investment here–ease of collaboration with other Toast teams, Irish hospitality, and more.

50+ years for HPE in Ireland

50+ years for HPE in Ireland

Ireland has an incredible technology-focused economy and a highly skilled workforce, and our investment in the country will further develop the country as a critical market for HPE’s global business, as well as benefitting our customers, partners, team members and the citizens of Ireland.

2,500+ people now work at Salesforce in Ireland 

2,500+ people now work at Salesforce in Ireland 

We have tonnes of amazing customers, we continue to innovate so Salesforce is going to be in Ireland for a very long time.

Educated workforce enables rapid ramp-up for software company

Educated workforce enables rapid ramp-up for software company

In other jurisdictions that we looked at, they literally wanted you to land and sign the deal. Whereas the IDA were very powerful in thinking about the next wave of growth beyond the first 200 people, and what type of skills we might look for then. It genuinely does feel like a partnership rather than a one-and-done, and the after-sales experience is excellent too.

Find your European home

Find your European home